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Archive for eBiz Against Recession

Did a Recesion and a Crisis Actually Exist?


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parking_lot_for_camel

Yesterday I went to the supermarket for groceries with my wife and my 3 year old baby boy and when we finally arrive to the parking lot (of course after struggling and cursing between the traffic in the rush hour) we realize that it was completely full, there were not a single spot left. 

Then we began driving around, looking for a spot to park the car, but I found there were others like me looking for a spot for themselves. Then a sudden transformation seems to happen in all of us and we became “Spoters” (People looking for a spot, I invented that meaning for that word ok) and a cruel battle just begun.

Suddenly I saw some white lights, meaning, someone it is having the reverse, they may leave and I could get that spot for myself. Then I look back and I was able to see a “Spoter”, oh no! this guy wants to play hard on me, he is trying to pass me and win the empty spot. But I will never leave him to do that, I just put the car in the middle of the lane, so he cannot move until I get the spot. I won, but he tell me some “F´s” words and others that cannot be wrote it for “General Audiences”, but I don’t care I got the spot and now we are heading to the store.

That does not stop there, the store were crowded and when we finally get to the cashiers after getting all we need and even what do not need, there were about 30 people in every cashier waiting to pay their groceries.

That’s when I start to wonder:

How all this people are going to pay, aren’t we in a Recession?

Is not pay day, so where is the money coming from. Seems it is not “Everybody” in a Recession or maybe nobody told them they should not have money to spend since they are in a Recession.

I guess they do not have a TV set or does not like to watch the latest news about the BIG Crisis.

This actually happened in Wal-Mart, HEB and Price Costco, three different places with the same problem, too much crowd. Even us, we bought stuff in all of them. Then, how did we did it?

All this makes me realize “Recession and Crisis” it’s a personal state of mind. I am not denying there is a Crisis but not everyone it´s been affected so badly.

The Middle class got the major impact, but still the way they think what keeps them in a Crisis, just waiting for Mr. President to come to the rescue. Why not working harder to make money online, instead of looking for someone else to do the job.

I am no longer care about that negative kind of news, I prefer to employ my time in my businesses than wasting the very few time I have after my full time job.

I have declare my Freedom even before I quit my job, I will no longer fear about those words.

I once read:

Bankruptcy is a Fleeting State but Poverty is a State of Mind.

So did you believe in the Recession? Please tell me I want to know.

To Your Success

Luis Torres


www.marketing-business-review.com

If you like the Free Info in this Post, please consider to buy me a coffee

Your eBiz Can Win Against the Current Recession


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by Chris Malta & Robin Cowie

You may already feel the pressure of the present recession. The costs of living are rising, and consumers are beginning to pull back. Many online sellers are worried that the sluggish market will have a negative impact on their eBiz sales. However, Forrester Research indicates that, not only is eCommerce flourishing despite these negative conditions, but it will continue its strong upward trajectory throughout the year and into the foreseeable future.

Many Internet retailers are actually experiencing an up-tick in sales over this same quarter last year. Shawna Fennell, owner of 1Choice4YourStore.com, states, “I’m going into our Yahoo stores, and I’m thinking ‘Where’s the recession?’ You don’t see it unless you go into the local mall and there’s nobody there.”

Andreas Georgio, of AndreasInc.com, agrees. States Georgio, “[The recession] isn’t affecting me at all. Actually, my business has doubled almost every year since I started.”

An Upward Outlook
According to Forrester Research’s February 2008 teleconference, “The Outlook for U.S. eCommerce in 2008 and Beyond”, online sales are projected to see more than 130 billion dollars of growth over the next 4 years, climbing from an already-impressive 204 billion dollars this year to almost 335 billion dollars in 2012.

In spite of sagging offline retail sales, online sales are growing at a rapid clip. Forrester lists a number of key factors contributing to this shopping-channel shift: a desire to avoid lines, ease of comparison research, the ability to find niche merchandise, and convenience are drawing more consumers online.

Their research also identifies several significant traits of frequent online buyers that make them unlikely to cut back on their shopping in the near future. Typically, online buyers are in a higher income bracket than average consumers and are more optimistic about their financial futures. They also tend to be less affected by short-term economic slowdowns.

Overcoming Resistance
For your online business, this is great news. But even in a recession-proof marketplace, success is not a given. To maximize your conversion and build repeat business, you still have to deliver the positive shopping experience your customers crave. That means addressing issues that could keep them from coming back and shopping with you again.

Forrester Research offers insight into several operational issues that online shoppers cite as most distressing:

• Shipping charges. The most common issue that buyers complained of was higher-than-expected shipping prices. Shipping charges are unavoidable when you sell online, but you’ll do yourself a great favor by not padding them to boost your profits. Also, never inflate your shipping charges to offer lower product prices. Even if your shoppers don’t abandon their carts altogether, they’ll at least be unpleasantly surprised and unlikely to return.

• Back-orders. Another major complaint was out-of-stock products. Part of good customer service is constantly keeping an eye on your stock levels, as well as your supplier’s stock levels. Some supplier websites will give you the ability to monitor stock levels. With others, you may need to call from time to time.

Watching your wholesaler’s inventory is especially vital if you use drop shipping, because other sellers are also tapping into their inventory. When you notice your supplier is almost out of a product, you should consider pulling it from your eStore until they replenish. You should also order several of your fastest-moving products, as back-ups. In the event that you accidentally sell a back-ordered item, you’ll still be able to fill your customer order.

It’s a great time to be an e-tailer and it’s only going to get better. But your eBiz won’t just succeed automatically. You have to create customer satisfaction and loyalty by focusing on the basic operational issues that affect your customers. By doing that, you’re positioning your online business to thrive, regardless of the slow economy.

The eCommerce growth facts and figures in this article were derived from Forrester Research’s February 20, 2008 teleconference, “The Outlook for U.S. eCommerce in 2008 and Beyond”, presented by principal analyst Sucharita Mulpuru and Forrester Research’s May 28, 2008 webinar, “The State and Future of eCommerce”, presented by research director and vice president, Carrie Johnson.

BIOGRAPHY: Product Sourcing Radio is Created and Hosted by Chris Malta and Robin Cowie of WorldwideBrands.com, Home of The Internet’s Largest Source of Genuine, Factory-Direct Wholesalers for online sellers. Click Here for more FREE E-Biz & Product Sourcing info!

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