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Archive for Search Engine Optimization

Reason Unique Materials Is Compulsory For Visitor Increase


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You have learnt it before: content is king! With rivalry for Network traffic and visitors increasing on a day by day basis, there is very small chance for mistakes . As the Internethas grown, several multiple Websites have been created, with more coming forth on a daily basis. This means that it creates such a situation that can be termed as ‘survival of the fittest’ or in some cases, ‘survival of the very best’. When it comes to employing the necessary technical know-how to keep you on top of the game, you either have it or you don’t. While there are many ways to get visitors to a Website, using the right subject matter stays the unquestioned king of search engine optimisation and successful traffic multiplication.

The importance of having the correct content on your Site can not be overemphasized, even when search engine optimisation and search engine merchandising (SEM) are put into consideration. For example, a typical search engine bot crawls Websites looking for what to index and when there is nothing to crawl it will naturally return empty handed. This is completely natural as you cannot typically retrieve something that is not there. Also, the more content there is on a given Internet site, the more often search engine automatons will crawl or in other words, go visiting. Thus, less messages means less visits which cannot be good for your endeavours in claiming the number one places on search engine outcome pages (SERP).

Ultimately, it is not only necessary to ensure that you render regular subject matter on your Internet site, it is even more important to ensure that the message is relevant to the Web site or blog niche and that the subject matter is unique. Having unique content prevents plagiarizing which most search engines frown against. Furthermore, many search engine bots compare Web content with the presupposed niche or specialization of a particular website, thus when for example, an African proverbs Web site is full of clauses on Network hosting or engineering or a Website that is supposed to be a technology blog with several technology-related articles hosting several Web content that is related to topics like Weight gain, Weight loss and Weight management pills, the search engine crawlers sense that there is something wrong thus potentially tagging the web site as a phoney one. Therefore, it is extremely important to make sure that apart from having regular supply of contents, there should be relevant to your chosen niche and made as unique as possible. While no one can guarantee success, this remains a tried and tested way of ensuring that you remain relevant and stay on top as one of the very best when it comes to ranking number one as far as search engines are concerned.

People who are searching the Internet for more information about the topic of website traffic, go to the web site which was quoted right in this line.

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Linkbaiting Is A Great Way To Get Natural Backlinks


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Linkbaiting is an increasingly popular method of enticing people to create links from other websites to your site to ultimately generate increased levels of traffic and improve your websites rankings in popular search engines. The way this is achieved is by uploading web content that people want to share with their family, friends or readers of their website. There are many ways of doing this, but that does not mean that it is easy.

If you take heed of the suggestions below, you are sure to create some successful linkbait for your website…

Humor is a global medium that almost everyone can appreciate and for that reason, it must be said that the most successful linkbaits are commonly based on humor. A humorous linkbait does not have to be a 2 minute stand-up routine or a birthday family video, if you can write your website or blog posts in a way that is lighthearted and contains some inoffensive jokes then you are sure to attract some backlinks.

One fantastic, but as yet not so popular way of creating links to your website or blog is to offer free downloadable or online software. Examples of this could include a currency converter for financial websites, pregnancy calculators for expecting mothers, a shopping list tool for food or shopping websites; anything that people will find useful and be compelled to pass on to their friends.

An alternative to this is to organize a prize draw or competition for users of your website. If you really want this method to work, you need to properly advertise the competition via cost effective means such as social networking websites.

If you enjoy keeping up with daily national and international news, then you could use this to your advantage and keep your website or blog constantly updated with news. Being one of the first websites to offer this information means that more people are likely to link to your site to show their friends and colleagues.

Another take on this is if you have specialist information to offer or experience in any particular field of study. New research is always popular and if you are the first to publish new information, it can create a web of backlinks within a very short space of time.

The methods listed above are the most commonly effective forms of linkbait, but there are others that are rising in popularity. Viral videos is one very successful form if used correctly; that means not hosting it on another video sharing website, but on your website or server, as long as it can handle that bandwidth!

Now Try – Linkbaits

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Top Fallacies About Search Engine Optimization Services


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Search engine optimization (SEO) helps web sites to raise position in rankings on the search engines. To the majority of people, this sounds very intriguing. But it is mostly due to lack of awareness about SEO outside of the industry. This has led to quite a few myths becoming prevalent about it. Following are some of these myths and an attempt at addressing them to give a more accurate picture.

Myth 1: Premier search engine optimization companies are the ones that rank highest in search engines

Web search is a good way of finding search engine optimization services, but it is not the best. The top SEO services usually source clients through referrals. Instead of improving their own search rankings they improve ranking for their clients.

Therefore, it is very important to do adequate research before finalizing on an SEO partner, especially if one is relying on web search. Remember to thoroughly evaluate the vendor’s services package and offering. Almost all of them are fixated on quantity rather than quality. As opposed to tailoring the service they provide uniform solutions that are usually wanting in innovation.

Myth 2: SEO is all that is essential to rank well in search engines

SEO cannot be an alternative to a decent business model, a good product or service, attractive website design and exclusive content. Once these are assured, SE optimization can unquestionably assist in gaining a high organic search ranking. Unfortunately, it cannot make up for the absence of them.

Myth 3: You should to hire an SEO service in your geographic area

It is comfortable to hire a provider in the same geographic area, but it is not a requirement. Actually, most of the productive partnerships may be managed remotely. In situations where face to face contact is desired, you may substitute it with web conferencing or if the distance permits, consider taking a flight once or twice. Otherwise, all the conversation can be done over email and phone.

Myth 4: All one needs is a good SEO service provider

It is not just important to hire a ‘good’ SEO service but essential to hire the one with the right fit with your goals. A vendor that offers pertinent experience and delivers tailor-made offering to the your immediate and long term need is most appealing. Obtaining referrals is one of the better ways of seeking the most fitting service with reasonable SEO pricing.

Myth 5: SEO company only needs to optimize for Google

Google is the most frequently used search engine. Over sixty percent of online consumers use Google to find what they are looking for. What this also means is that nearly forty percent of the consumers use some other search engine. Yahoo and Bing are the next most popular engines followed by several others. Therefore, SEO companies while optimizing web sites should not ignore the substantial others and try to cover as many search engine as possible, Google still being the most important.

Myth 6: SEO companies use secret tactics

It is not widely known how search engine optimization works. It does not mean SEO services work magic! Like it is true with any service, SEO needs the knowledge and application of a unique skill set.

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A Real Bring The Fresh Review Report


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Bring the fresh is an Web marketing training course that is a little unique from most that you will be expecting.
Why? Well it just isn’t filled of elaborate tools and many hundreds of lessons but yet that isn’t to say that they do not teach you about on-line business!

After being a Wealthy Affiliate member for a couple of years I decided to join the bring the fresh group to see what is found in the paid members area. Even the bring the fresh fast start guide was worth the membership fee of just $97!

Bing the fresh is the brain child of Kelly Felix and Mike Long. The two of these Internet businessmen have literally made millions on-line between them. Kelly is the man behind the Rich Jerk, a like him or hate him personality that has equal followers on both edges of that sword, and Mike Long is a man who has worked behind the scenes principally as a copywriter for some of the biggest launches to date, Currently he is doing a lot of work in ‘Area 51 lifestyle’ and ‘Mystery PUA’ which both dominate a niche in the relationship market.

I mentioned earlier there are not 100’s of lessons on the inside of bring the fresh, since joining I have noticed that there are essentially about 35 or so video tutorials and as many MP3 downloads. However I have also recognised that what these 2 guys are showing is not found any where else on the net, and if you were to go through the training back to back it would take you about 10 full days, and they are adding more constantly. The way that both Kelly and Mike teach you is buy showing you ( in an over the shoulder way) exactly the same steps that take every day to build 5,6 and even 7 figure websites. Their approach is refreshing to say the least and one of the best programs that I’ve found to date for online marketers.

I personally have made use of the bring the fresh techniques that they teach in particular bring the fresh “launch jacking” to launch a couple of web sites and I can report back that already with as little as 3 posts I am experiencing some amazing results. If you want to find out more about bring the fresh come and visit my blog. I have decided to dig deeper and show you more of what bring the fresh has to offer read a whole lot more with a Bring the fresh Review, In a lot more detail.

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A Brand-new British Capital Located Search Engine Optimisation Company


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FAC-SEO a new SEO company would like to introduce our selfs to you. We provide services such as pay per click advertisement, this can be through Google Adscene or Yahoo and Bing Adscene. Web optimization is achieved through Keyword Analysis, what are your potential customers searching for in the major search engines? and is your site optimized for these searches? Link building, not only do you need to have a website that functions within itself when links and buttons are pressed but you need to have out bound links to other sites. More importantly you need to have back links from other websites which are relevant to your content, the more links you have to your site from external sites the more a search engine will trust your site and believe your website to be what it says it is. After you have optimised your web site with these 3 key elements you will begin to move up through the rankings and eventually reach a page one result on the major search engines.

We will conduct FREE Search Engine Optimisation analysis on your web site and email the report to you so you can get an idea of what is required to make your site a page one contender. As mentioned above we are a small start up company who already have a lot of clients wanting to procure our services and we were pushed along by the tide of our own success when starting our Search Engine Optimization consultancy firm and quitting our duties working for other larger organisations.

This is our first blog and yes, you have guest it, it is for the purpose of advertising our services and back linking to our website. We are like most people reading this blog, we are blogging to make links to gain a 1st page result on the main search engine’s such as Google, Yahoo, and Bing.

Thanks for reading this blog and we hope to hear from you soon.

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Five Most Effective SEO Strategies For Top Ten Search Engine Results


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It may seem that getting your website in the top 10 search listings is too hard. All you really need is a methodical strategy that should be followed consistently and dedicatedly. It helps to get an inside look into how search engine logic works and the criteria for ranking calculations to maximize results. The following search engine optimization tips can boost your website’s ranking to top ten even for competitive keywords.

Regularly updated website content

Refreshing content frequently is a recommended practice for multiple reasons. This is the most effective SEO strategy that is easily undervalued by website designers. Search engines include a feature that tracks how often a website’s content is updated. Meaningful and helpful content earns trust rank and true authority – elements that lead to enhanced page ranking. Web spiders crawl through updated pages and re-index pages for many keyword phrases.

Efficient keyword optimization can bring up more than one page of your website in the search results. This measure usually holds water even after modifications in underlying search logic. A high page rank is earned after much hard work. As page ranks are calculated frequently and you can lose out on a hard-earned ranking by not refreshing content often enough.

Publish articles to promote website and to build links

Articles can be published on blogs, article directories, business relevant web portals, Ezines, etc. to promote the website, get inbound links, and create a media buzz. The article should be worth reading – relevant, newsworthy, and containing useful content. Inclusion of keywords in the title and body of the article gets the web spiders crawling your site while the subject matter evokes interest and consequently drives users to the website. Articles should contain a link to your website to boost page ranking.

Getting links from online directories.

Inbound linking from online directories does not impact page ranking due to shifting search algorithms.

However, there are some genuine high page ranking directories that lead to deep linking, numerous inbound links, and immediate search engine trust. Publishing your business contacts on these websites helps you make the most of targeted high volume keywords. The paid services are a worthwhile investment as just one link from these esteemed and trusted directories wins you points in ranking.

Contextual blog posts is a powerful tool

The latest in business marketing is contextual blogging. A blog is a powerful tool in the hands of business owners. It offers high quality, relevant, and useful information to peers and other people, and attracts traffic to your website apart from building your image as an authority on the subject. This admiration converts to approval and inbound links from industry leaders – information this is picked up quickly by search engines. Blogging allows you to grab interest in a passive way and control backlinks to the website. Combining content development with targeted key phrases and anchor text is an effective search engine optimization technique that promises long-term results in search rankings and should be perfected to maintain your position in search results over the long term.

Developing trust rank

Following the above suggestions consistently will start showing results in 3-6 months. When you gain trust rank, the indexing time of search engines reduces significantly, coming down to hours or just minutes. As the website is re-indexed frequently, it opens up an opening to use most recent keywords to beat competing websites on search engines such as Google, Bing, and Yahoo. Nothing lures web bots better than content. Only substantive, relevant, and keyword rich content can get you the page rank you are aiming for. Aim for trust rank and authority – basics that not only add to your search engine ranking but also adds to your expertise in the industry.

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Why Learning Search Engine Optimization (SEO) Is So Important


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Any website owner or internet marketer needs to learn how to get internet traffic and initially this will cost money in the form of pay-per-click or some other form of advertising. But longer term you don’t want to be paying for website traffic, you want people to be finding your website via the search engine results pages (SERPS), ideally on the first page.

To do this you need to either pay somebody else to do your Search Engine Optimization for you or you need to learn how to do it yourself. But once you have learnt how to do your own SEO once, you can repeat the exercise for any number of websites or blogs that you might launch in the future. So unless you have a large bank balance, it is really a vital skill that you should learn .

Learning how to get your site ranking high in the search engines is not difficult but it is time consuming and does require patience because the results are not instant.

Firstly, you need to identify what keywords you are targeting and make sure that these keywords are included throughout your site. This requires that you learn a bit about keyword research, in particular how many searches are performed each month for the keywords you are targeting and how much competition there is for those keywords.

Once you know what keywords you are targeting, SEO is then about getting as many backlinks as possible with those keywords as your anchor text. A backlink is when another site contains a link pointing to your site and the higher the Page Rank of the site pointing back to yours, the better for helping your own site’s ranking. Here are some of the main things you can do to get backlinks.

Firstly, you can submit your site to online directories. There are software tools you can use to help you automate the submission process as submitting manually can become very time consuming. Next, you should consider writing regular articles and submitting them to article distribution sites. The articles should be relevant to the theme of your website and include a link back to your site in the resource box. Similarly, you can also write press releases about your site and submit them to press release distribution sites.

You then have the option of visiting other people’s blogs and posting comments on them. You shouldn’t promote your site directly but just include a link in the box provided. Along the same lines, you can make posts on internet forums or discussion sites. Again, you shouldn’t promote your site directly but rather, you should include a link to your site in your signature. A word of caution though, if you are going to comment on forums and blogs as part of your SEO plan you should make sure that they are DoFollow rather than NoFollow – this means that the search engine spiders will recognise the link to your site rather than ignoring it.

These are the main things you need to do to get a regular flow of backlinks to your website. The more backlinks you get, especially from high Page Rank sites, the more your site will rank in the search engines. And the better your ranking, the more internet traffic you will get.

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Could You Be Getting Your Link Building Plan Wrong? – A Tutorial In Search Engine Optimization


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Any veteran seller will tell you how essential linkage building is in SEO. The only actual issue is obtaining premium backlinks from nice and related websites. So it’s clear that building backlinks to your site does utilize time and will incur some expense. That’s why you should take good care about your connection construction campaigns. Errors can be expensive and misuse a lot of your hard work, time, and cash. Many inaccuracies are not difficult to put off with the right training and information. In this article we will try to probe such error that can break your connection making project.

Maybe the most frequent inaccuracy lots of people make is to attempt and establish backlinks from sites that aren’t linked to your own site’s topic or niche. So as to put up helpful backlinks, you ought to find sites that have similar themes or keywords to yours. For instance, if your site is all on the topic of weight loss, there’s no use in acquiring backlinks from gardening sites. It won’t add any value. Finding quality sites within your own forte or theme can be a little complicated, but it’s not unachievable. Regardless how narrow your own site’s forte might be, there are a lot of sites out there that will have some significance to your focus for linkage construction reasons. You can locate sites like these by doing an easy exploration on any search engine or by the use of a link index. It’s also a good proposal to ask the webmasters of these sites for a backlink by mailing them directly. Several individuals don’t like to email site holders directly to ask for a backlink, however it can be an amazingly effective approach to get the links you have to have in your site. It will take some time before you can get in touch with a large quantity of webmasters, but in due course the exertions will be worth it. Have a little persistence and go on getting in touch with the owners of relevant sites, in place of trying to rush things along with immaterial sites.

An additional common link construction error is attempting to get your link on a site filled with other links. You’ll see much improved effects getting a link from a page that doesn’t already forward backlinks to hundreds of other sites. Inserting your link to a sheet already holding 200+ backlinks to other sites within your niche won’t make a great deal of variation to your exertion. But on the flip side of it, lots of listings make use of the “nofollow” tag on non-paid links. Although a listing has 200+ links on a site with all “nofollow” tags on them, request to make your link excluded from the label so it will count up.

You can enhance your backlinking by just preventing the errors discussed in this piece of writing. All these errors are easily taken care of now that you’re informed of them. If you’re looking for a Toronto SEO company and for other concerns about search engine optimization Toronto, visit MassiveAppeal.com.

Obtain vital info in the sphere of one way links – go through this page. The times have come when proper information is truly only one click away, use this chance.

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SEO Needs Transparency – Genuine SEO Gurus Suggest Google Optimization


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Search engine optimization or SEO is one of the most popular online marketing methods applied these days and there is no doubt that a lot of people are opting for it. However there are certain things that you should know before jumping on to decisions. A lot of business owners opt for SEO without knowing that they actually need Google optimization not SEO.

Imagine you are on the top of Yahoo and Bing but there is no one searching for the keywords on these search sites. Therefore what matters is your ranking on Google and not anywhere else. As you opt for an online marketing option it is crucial that you can get analysis on which search site will actually help you. There is no point in getting rankings on search engines that do not draw traffic for specific keywords that you target.

It is crucial that you can get transparency in your online marketing campaign and then you’ll know that Google optimization is the best possible alternative you have. Since Google is most used search engine there are very high chances that you’ll be able to get people hooked on to your site through it. Even the most respected SEO Gurus recommend that at times businesses do not require SEO on all engine, just Google is sufficient.

This surely does not say that SEO is not required at all but the emphasis should be on the fact that Google optimization is something that most people are seeking but since they are not completely aware about the term they opt for SEO. In the long run they are just wasting money by trying to rank on other search engines as the number of searches is too low there. It would be better if all efforts are concentrated on Google only so that the best results can be obtained.

You can ask a professional online marketing company to help you with the same and give you an overview of what you can achieve with SEO and how can Google optimization help. All of this information in most cases is a part of the initial project report highlighting the number of searches that will be targeted by the marketing campaign. In case you have hired an SEO company but do not have such a report, you can always ask them to provide you with one such report so that you can know where your money is being spent.You can ask a professional online marketing company to help you with the same and give you an overview of what you can achieve with SEO and how can Google optimization help. All of this information in most cases is a part of the initial project report highlighting the number of searches that will be targeted by the marketing campaign. In case you have hired an SEO company but do not have such a report, you can always ask them to provide you with one such report so that you can know where your money is being spent.

with the help of SEO report you can get easily knowledge about your site’s position and ranking, SEO report also helps you to increase your site’s popularity, get more information about SEO report here.

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Jagger, Google Analytics, And The Future Of Search & SEO


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Two big things have just happened in Google-land: Jagger and Google Analytics. Together, these two events may have changed the face of search forever.

Jagger

First, let’s discuss Jagger… Just like hurricanes, Google updates have names. (A Google update is a change to the way Google determines its rankings. Google makes these changes periodically, and they’re universally feared because they can impact dramatically on a website’s ranking.) The latest update is called Jagger, and it has search engine optimizers (SEOs) all around the world in a state of panic.

Why was Jagger such a fearful update? Simple… With Jagger, Google once again outsmarted huge numbers of SEOs. You see, many/most SEOs spend their time (and their clients’ money) trying to trick Google into thinking that their websites are more relevant and important than they really are. They do this mostly by swapping links, buying cheap links, and placing links on free directories. While there’s nothing wrong with these sorts of links (i.e. they’re not considered ‘black-hat’), they don’t really show that the site is relevant or important. All they really show is that the site owner has made a deal with another site owner. In these deals, the incentive for the linking site owner is a reciprocal link, money, or increased link volume. Google much prefers it when the linking site adds the link simply to enhance the value of their content or to increase their own credibility and authority.

In other words, Google wants its search results to contain relevant, important sites, not sites that merely appear to be relevant and important. To this end, Google invests millions of dollars and employs the world’s smartest mathematicians to create algorithms which identify sites that are trying to trick them. And that’s exactly what Jagger did; and when it found those sites, it simply adjusted their ranking to more accurately reflect their true importance. (Unfortunately, it also demoted some sites which actually deserve a high ranking. It is hoped that these mistakes will be ironed out with future minor updates, but that’s a topic for another article…)

From a technical standpoint, Jagger was well described by Ken Webster in his article, http://www.webpronews.com/topnews/topnews/Jagger. To summarize, Jagger:
Increased importance placed on IBL (Inbound Links) Relevancy?
Increased importance placed on OBL (Outbound Links) Relevancy?
Promotion of relevant Niche Directories (related to #1 & #2)?
More weight thrown back to PR @ top domain?
Increased importance on AdSense placement relevancy?
Possible introduction of CSS Spam filtering?
Overall Blog demotions?
New and unresolved “canonical” issues?

Some more interesting effects were reported by WG Moore in his Jagger article – http://www.sitepronews.com/archives/2005/nov/9.html. Mr Moore runs a number of test sites for SEO purposes. By monitoring the links to his test sites as reported by Google, he established that:

“all reciprocal links had vanished. We think that this is because Google is down-grading or eliminating reciprocal links as a measure of popularity. This does make sense, actually. Reciprocal links are a method of falsifying popularity. Sort of a cheap method of buying a link, if you want to think of it that way… During the second week of the Jagger Update, a few of our reciprocal links did come back up. However, we also noticed that these were from places where we had highly relevant content. They came from articles where we discussed our area of expertise: Web Analytics, or from forums where we had relevant threads. So we feel that these links came back because of content, not linking.

The other group that came back up was one-way inbound text links, regardless of the originating web site. These links also had strong relevance to our web analytics business. In other words, they contained keywords and/or phrases related to our site and its business.”

In short, Jagger undid the hard work of thousands – if not millions – of people! As a result, hard-won high rankings and revenues plummeted.

Interestingly, article PR (article submission) came through Jagger seemingly unscathed. My SEO copywriting website, for example, went from no.4 to no.1 worldwide for “copywriter”, and I’ve employed article PR almost exclusively. Whether it was promoted or the sites around it were demoted, one thing is clear: article PR is one of the best ways to obtain a high ranking.

Google Analytics

The second monumental event to occur recently was Google Analytics – http://www.google.com/analytics/index.html. Google Analytics is a free web-stats solution which not only reports all the regular site stats, but also integrates directly with Google AdWords giving webmasters and insight into the ROI of their pay-per-click ads. According to Google, ” Google Analytics tells you everything you want to know about how your visitors found you and how they interact with your site.”

Why is this such a landmark move? Because for the first time ever, Google will have access to your real web stats. And these stats will be far more accurate than those provided by Alexa – http://www.alexa.com . Furthermore, Google’s privacy statement (http://www.google.com/intl/en/privacy.html) says: ” We may also use personal information for auditing, research and analysis to operate and improve Google technologies and services.” Now let’s put two and two together:
Google is ‘giving’ every webmaster in the world free access to quality web-stats.
Millions of webmasters will accept this ‘gift’, if only because it integrates directly with their Google AdWords campaigns.
Google will then have full access to the actual web stats of millions of commercial websites.
Google will have the right to use these stats to develop new technologies.
What’s the next logical step? Google will use these statistics to help determine its rankings, of course

with the help of SEO report you can get easily knowledge about your site’s position and ranking, SEO report also helps you to increase your site’s popularity, get more information about SEO report here.

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